Connected with Your Citizens
Social Media Sentiments
with Citizen Outreach
with Popular Social Media Platforms
Through Multiple Channels (e.g. SMS)
City Reach software, by PM AM, uses PM AM’s Core Four Pillars (Business Intelligence, Artificial Intelligence, Machine Learning, and Robotic Process Automation technology) to drastically enhance the ways your City interacts with your Citizens.
City Reach’s simple interface and powerful functions significantly augment the way your City does business, heightening Citizen awareness of messages and alerts, consolidating and expediting social media analysis, and catering to the newest demographics entering Cities.(Click to Expand)
City Reach boosts your City’s ability to communicate directly with targeted audiences, as refined as individual homes. No longer overwhelm your Citizens on one side of the City with irrelevant information and surveys.
The platform also enhances real-time, two-way contact with Citizens interacting with social media platforms, like Facebook. Rather than spending hours collating and reviewing the latest posts, let City Reach do the work for you.
Additionally, City Reach considers Cities’ expanding Millennial demographic and transports website functions, such as 311 requests, to social media platforms, essentially bringing your City and its services to the Citizen directly.
Taken together, City Reach empowers your department to keep up with today’s tech-savvy Citizenry using cutting-edge tools that maximize effectiveness while minimizing labor.
City Reach is a powerful tool that uses PM AM’s Core Four Pillars to:
City Reach promotes real-time, two-way contact with Citizens who interface with the most popular social media platforms, as well as through more traditional means, such as email and SMS.
Heighten Citizen and neighborhood awareness of alerts, special event instructions, and new development projects.
Issue proactive alerts (e.g. upcoming Fourth of July Parade instructions) or reactive alerts (e.g. Due to weather, City officials will be available around the clock).
With City Reach, your City staff are able to monitor the pulse of the City and act, in real-time.
Instead of inundating your Citizens with non-relevant messages (due to technical restrictions on geo-targeted messages), bolster your communication strategy and effectiveness.
It’s not that email, SMS, or voice messages aren’t effective. It’s that the “who” matters and Citizens are more engaged when the message they receive is relevant to them. City Reach solves this issue by boosting your City’s ability to communicate directly with an audience, as targeted as individual homes.
Now, Citizens know that if the City sends them a message, the message’s relevance is high and they are more likely to engage and respond.
An ever-increasing number of your City’s Citizens are rapidly becoming tech-savvy users of social media and service apps. City Reach maximizes your engagement with Citizens who are used to obtaining information at the touch of their phones and tablets.
The platform does so by taking your current City website and automatically taking information and services (e.g. 311 requests) to the most popular social media platforms. No longer do your Citizens have to come to you to be engaged.
Rather than spending hours every day combing through the latest Facebook and Twitter posts, let City Reach collate and analyze those posts, in real time. No staff monitoring required.
Citizen’s posts are intuitively identified, collated and analyzed in real-time (customized based on your City’s requirements), allowing you to identify and respond to Citizens, in real time, from the platform itself.